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Monday, March 15, 2010

Steve Adler Passes Away! RIP Friend


Tomorrow Tuesday March 15th we will be opening late (1pm) since we will be attending Steve Adler's Service at the St. Cyprian Church 4714 Clark Ave Long Beach, CA 90808.

Board Builder, Craftsman, Surfer, and all around incredible guy Steve Adler passed away last Thursday March 11, 2010. Steve was a lifelong friend and he had the idea to start Foam E-Z. He presented the concept to me on the way home from an evening mountain bike ride at El Morro. Within a couple of weeks of that bike ride we began Foam E-Z in May of1993. Foam E-Z and I would not be what we are today without Steve's involvement. Adler was an accomplished board builder having built his own brand under The Surfboard Board Factory name. Recently he was working with Tim Stamps helping to develop Stamps SUP line. Steve was incredibly involved in the SUP World and a business partner with Jodie Nelson in the SUP Spot.

Check out Steve's Facebook Page for more information on this incredible person. A college fund for his only son Clark has been set up at Farmers & Merchants Bank. Checks should be made out to CLARK ADLER, please still write Clark Adler in the memo. All payments can be mailed in or dropped off at any Farmers & Merchants Bank

He will be dearly missed by everyone who had the chance to meet or spend any time with him. It is hard to believe that he is gone.

RIP

Brad, the Nadell Family, and the entire Foam E-Z Crew.


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Tuesday, March 02, 2010

PRO-SHAPER PROFILE- Jason Hoffman by Grizzly






Here I am with this month’s Pro Shaper Profile and I’m proud to say we have a video interview with Jason Hoffman. We are highlighting the artisan board builder which Jason and business partner Casey McCrystal truly define. Like many other shapers over the past five years, Jason has been building his boards from start to finish in house. He used to shape out of a room he rented at Foam E-Z and just crank them out and then drop them off at a glass shop. Since times are tough he made the move and bought the glass shop next door to the old Foam E-Z location and has been building his business even during this crazy time. As I mentioned before he has teamed up with Casey McCrystal to form a company called Ricochet. They are hands on and build each board from start to finish, that’s right, they take your order, shape it, glass it, and even hand it off to you when it’s done.

It’s been great knowing and working with Jason over the years so take a second to check out the conversation I had with him on this video. Check out their websites for more information.



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